Businesswoman in customer service center

Are you losing customers to competitors? If so, it may not make it easy for your customers to contact you. In business, a strong first impression is invaluable. So if you sometimes miss your customers' calls because you are too busy, your business and reputation can suffer.

Make it easier for your customers to contact you by using a reliable answering machine. Here are 6 advantages that an answering machine brings.

1. Lead collection

If you want to improve business sales, you need to collect every possible lead. However, if you do everything yourself, it is sometimes easy to miss a few calls.

Missing calls can do a lot of harm to your business. Customers don't like it when their calls aren't answered immediately. Research has shown that most do not make a second call. Did you know that almost 85% of customers whose calls you do not answer will not call you back?

The good news is that you don't have to do everything on your own. A reliable answering machine can take your calls and immediately enter the exact information you need into your CRM (Customer Relationship Management) software or send it to your inbox.

And best of all: depending on your requirements, you can rent such a service full-time or part-time.

2. Order processing

Did you know that 75% of people believe that calling is the quickest way to get an answer when you order something?

If you're having trouble taking orders by phone outside of business hours or at the weekend, you should definitely consider an answering machine. With a reliable answering machine at your side, you can record every single order.


3. Customer service

Whether you're an international player or a mom and pop store, missing phone calls will have a bad impact on your business. If you don't answer calls, customers feel that you are not in control of things and therefore unable to help them.

Do you think that's an exaggeration? Think again Here are some statistics that underline the importance of fast service.

  • Over 70% of unhappy customers will stop doing business with you
  • Around 60% of them go to your competitors

How can you keep customers happy, satisfied and loyal?

If you think that using an answering machine can be helpful, you are wrong. An answering machine doesn't do much to improve your image. This is because customers really want a personalized experience.

Try an answering machine instead. You can register customer complaints for the first time and resolve them quickly. All of this will help you improve customer service and keep customers in your fold.

4. Integrate with your brand

Some small businesses avoid hiring an answering machine because they fear that agents will sound more like call center representatives than their employees.

Do you fear that too?

If so, you will be surprised that today's answering machines – at least the reputable ones – offer excellent brand integration. Instead of reading from a script, their agents are trained to thoroughly learn about your products and services. If you choose a reputable service, you can be sure that your customers will not be able to tell whether they are talking to contract agents or internal staff.

5. Scheduling

Managing your calendar or scheduling appointments can be challenging if you are very busy and have little time to pick up the phone.

Enter an answering machine.

A reliable service can plan appointments for your customers, customers and business partners according to your calendar system. Now that you have a number of experts who manage your schedule, you can turn all your attention to what you do best: run your business.

6. Call reporting

Do you find it difficult to collect and collect data on the number of business calls you receive each month? Want to track the progress of your most recent direct mail campaign, but don't have access to a reporting tool?

A reliable and advanced answering machine can help you.

Many top answering machines offer call reports. At the end of each month you will receive a call report with the necessary details about your calls. This includes, among other things, the total number of calls, the total call duration, details of each individual call and the average call duration.


A reliable answering machine can help you save time and money. It can also help you collect more leads, which in turn can help increase sales. You can also improve customer service and optimize order processing and scheduling.

In short, a reputable phone service gives you all the benefits of in-house staff at a fraction of the cost.

Post 6 Benefits of Using a Telephone Answering Machine for Your Business was first published in Home Business Magazine.


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